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It gained independence from the United Kingdom in 1947 and became a republic in 1950.In the late 1980s, India began opening up to economic reform, trade, and foreign investment (“India country profile,” 2015).This has greatly diversified Jaipur’s colored stone cutting industry and expanded its scale of operations, with one factory cutting a million stones a month (N. Many of these jewelry pieces are destined for television retailers and contain a variety of colored stones.In fact, one company was vertically integrated all the way to the end consumer, with its own television retail division reaching 100 million households, requiring approximately one million pieces of jewelry to be manufactured each month.This visit had the advantage of years of experience documenting such industries in the field, and a formula for gathering the information needed to understand the individual characteristics of that location as well as how it fits in the global picture.The team spent 10 days in Jaipur touring 20 companies and documenting their factory, trading, and retail operations.Our approach to understanding this dynamic colored stone center was to work with Indian trade organizations and industry leaders ahead of the trip to select as many companies as we could cover in the required time period and complete case studies on each one.
At every socioeconomic level there is a distinct entrepreneurial drive and competitive spirit.
The results substantiated many of the team's prior assessments but also brought to light recent developments with far-reaching effects.
The impact of vertical integration, consolidation, globalization, and jewelry television retail far exceeded expectations.
In 2015, a field team from GIA visited the Indian city of Jaipur to capture the full scope of its gem and jewelry industry: colored stone cutting, wholesale trading, jewelry design, manufacturing, and retail.
The authors documented the current state of the industry from a manufacturing as well as a business perspective.Like previous reports on the gem and jewelry industries of China and Sri Lanka (Hsu et al., 2014; Lucas et al., 2014), the present article is largely based on these observations and interviews.